sparkle

Everyday messes are small, not big.

A drop of coffee here, a splat of soup there, greasy fingers, a water ring, a teaspoon, a muddy paw print. These are ordinary, everyday messes. Not the end of the world. But other paper towel brands have been trying to convince people otherwise. They want everyone using their expensive, overly engineered paper towels everyday, for everything. And that’s messed up.

We brought the Sparkle Fairy back, with a brand new look from the shoes up, and she is more determined than ever to help people everywhere make smart choices and save money.

Using her signature charm, friendly ways, and wit, the Sparkle® Fairy helps everyone, “Make The Bright Choice.”